Automated Social Media Marketing for Northern Air Solutions
Overview
Northern Air Solutions, a growing HVAC provider, struggled to keep up with consistent marketing across social media. Their in-house team couldn’t produce enough high-quality content to attract new leads, showcase seasonal promotions, and stay competitive in their local market.
Stralis built an automated content engine that generates branded videos and images tailored for HVAC campaigns. From service promotions and maintenance reminders to seasonal ads, the system ensured Northern Air Solutions had a constant flow of professional, on-brand marketing assets — all without the overhead of a full marketing team.
Inconsistent Marketing & Missed Visibility
Northern Air Solutions struggled to maintain a steady online presence. Seasonal promotions and service updates were often delayed because the team didn’t have the resources to produce high-quality content regularly. Competitors with more polished and frequent marketing were capturing attention online, while Northern Air Solutions risked losing visibility and potential customers.
How can we help Northern Air Solutions consistently create high-quality, branded content that boosts visibility and drives new leads without relying on a full marketing team?
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SOLUTIONS
Automated Content Creation & Smart Distribution
We built a custom AI-powered system for Northern Air Solutions that:
Automatically generates branded marketing videos and images tailored for HVAC promotions, seasonal campaigns, and service highlights.
Ensures content stays on-brand with consistent colors, logos, and messaging.
Schedules and distributes posts across major platforms (Facebook, Instagram, LinkedIn, TikTok) at peak engagement times.
Tracks engagement metrics and auto-optimizes future content for better performance.
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RESULTS
From Manual Posts to Automated Growth
Within three months, Northern Air Solutions saw:
3x more engagement on social media campaigns compared to before.
40% increase in inbound leads driven by consistent, branded video and image content.
Significant time savings, allowing the team to focus on closing jobs instead of managing marketing.
3x
More social engagement
40%
Increase in inbound leads
30+ hrs
Saved monthly on marketing tasks
